A new chapter is beginning for Solideal On-Site Service (SOS). Today, we’re excited to share that our on-site service brand is evolving to become Solideal On-Site Service by MICHELIN. A natural progression that reflects the quality and service you’ve come to expect from us, now endorsed by Michelin Group.
This evolution isn’t a break from who we are. It’s the continuation of a story built over years of partnership in the field.
A TRANSITION DESIGNED TO FEEL INVISIBLE
As the shift unfolds, you may notice a blend of our previous and updated branding across our service fleet and communications. This coexistence is both normal and intentional. We want the transition to feel as steady and dependable as the day-to-day support you’re used to from us: step by step, building on what already works, strengthening what already supports your operations, and never disrupting what keeps you rolling. It’s a natural evolution.
CONSISTENT SUPPORT YOU CAN COUNT ON
While our name is evolving, our mission remains unchanged. You can continue counting on all our services:
And of course, our technicians remain at the center of everything we do: committed to delivering reliable support and Solideal tires, whenever and wherever you need them.
LOOKING AHEAD
Our dedication to delivering peace of mind remains unchanged, strengthened by a refreshed identity. Speaking of peace of mind, if you’d like a closer look at how customers experience our support, don’t miss our new video testimonial featuring Toyota Material Handling Midsouth.
From everyone at SOS, thank you for the trust you continue to place in us. We look forward to visiting you soon, carrying our updated branding, but with the same commitment to your success.
Solideal On‑Site Service by MICHELIN: moving forward together into a new chapter.




